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   Here are just a few reasons: » Exposure   
» Like Yellow Pages   
» 10 Reasons Why   
» Websites Can Do   

24 X 7 Exposure

Compared to other media, the Internet is a very cost effective way to promote your products and services as well as to provide your customers with immediate access to your products and service information, all 24 hours a day, 7 days a week, 52 weeks a year.  Think of what it would cost to run a full page color ad in the local print media for 365 days, a full year. On the Internet, your "ad" can be multiple pages, full of images and color and it is there around the clock.  No other media is so immediate and with so much potential for providing customer information.

Like the Yellow Pages

Providing your basic Business Information.

  • What do you do?
  • What are your hours?
  • How can some contact you?
  • What methods of payment do you accept?
  • Where are you located?
  • How long have you been in business?

10 Reasons why you need a Website *

A professionally designed and maintained website will...

  1. Extend your marketplace
    A web site allows you the opportunity to offer products, services and information to your local, national and international prospective clients, and visitors 24 hours a day seven days a week.

  2. Improve your competitive advantage
    The internet is an environment where businesses compete on an equal footing. You can stay ahead of your competition and establish your business as a leader.

  3. Improve your communications
    A web site is cost effective medium to provide employees, prospects, customers and suppliers with up to date information regarding your company, your products and services.

  4. Improve your image
    by promoting a corporate style that will challenge or reinforce your client's perception of your business.

  5. Improve customer confidence
    A website is like an online brochure and is available to your customers and prospective clients. It is your marketing tool that can be updated quickly to reflect the changes within your organization.

  6. Reduce your marketing costs
    Web sites are a cost effective advertising opportunity, that will outlive a newspaper or radio campaigns and they are cost effective.

  7. Reduce your print costs and offer a better service
    With a web site, you can deliver information about your products and services faster at a one time web site development cost.

  8. E-commerce websites
    You can sell your products accepting payment online. More and more customers want to shop from their home. Enhance your sales with a web site.

  9. Credibility
    Build the credibility. Customers and prospective clients want to know that you are on-line

  10. Increase your sales
    You can enhance your off-line sales campaign and increases your sales and/or visibility.

* source: iMages Technology Group

What a Website Can Do

A website should be designed specifically for your business, organization, or profession. It should be created to do what you want it to do.  Your website should include as many pages as are required to convey the information that your clients, customers, members, or prospects may need. Some examples of such pages and related content are:

Home Page

  •  With your unique Logo/Banner
  •  Identifying who & where you are
  •  Identifying what you do
  •  Identifying how to contact you
  •  Providing a menu/navigation for your site

About Page

  •  The mission of your business/organization
  •  Your Bio/History
  •  Where you are going
  •  Identifying key personnel/staff

Operation Page

  •  Business hours
  •  Days open/closed
  •  Holidays/special schedules

Location Page

  •  Address of business location(s)
  •  Maps for business location(s)
  •  Above with direction links

Products/Services Page

  •  Full descriptions
  •  Make it visual; diagrams, photos, etc.
  •  Prices, where appropriate
  •  Advantages/comparisons
  •  Special promotions

FAQ/Tips Page

  •  Current Events
  •  Special/Unique Information
  •  Frequently Asked Questions
  •  Related Humor
  •  Words of Wisdom

Feedback Page

  •  Please Contact Us
  •  Comments/Suggestions about the Site
  •  How did you find us?

And remember, for each page, a picture is worth a thousand words!


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